Track Santa!
On the Santa tracker, your child watches his sleigh fly round the world on a globe, and sees when he'll reach your home. Time for bed soon!
The nice-list diary · Santa Calls
Be kind. Get noticed. Hear it from Santa.
A free nice-list diary, and a call where Santa talks to your child by name.
First Santa call free (2 min)
Coming soon to theApp Store
Coming soon toGoogle Play
Email me when it launches
Santa's voice is created by AI. A grown-up always answers Santa's call first.
The family in this film is AI-generated. Every phone screen is the real app.
The real app · 40 seconds
See it in the app
A screen recording of the real app, with demo children Lily and Max. Tap a chapter to jump to it.
Recorded on an iPhone from the real app. No mock-ups, no actors.
Hear Santa
A voice note from Santa, by name
Santa records a short message for your child, with their name and something kind from your diary.
Santa's voice note for Lily
0:00 / 0:15
What Santa says
Ho ho ho! Hello Lily, it's Santa! Mummy tells me you shared your sweets with Max this week, and the elves were so proud they rang a bell. Keep being kind, and I'll talk to you very soon. Merry Christmas!
Every child gets a free voice note from Santa
A sample for a child called Lily. Free once per child each season. Santa's voice is created by AI. When your child is ready to chat, the first Santa call is free (2 min).
How it works
From a kind moment to a call from Santa
You stay in charge at every step. Santa only knows what you tell him.
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Step 1: Note the kind things
Shared her toys? Tidied up without being asked? One tap adds a star, with a few words or a photo if you like.
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Step 2: Watch the star jar fill
Your child sees every star drop into their own jar, with their elf helper cheering them on.
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Step 3: Ask Santa
Ask Santa to celebrate something, or to set a friendly challenge like tidying or bedtime. Nothing reaches him until you approve it.
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Step 4: Santa calls. You answer first.
Santa rings your phone and says hello to you. Then you pass the phone over, and he talks to your child by name.
The diary
The diary is free. All of it.
No subscription, no ads, no catch. Everything in the diary costs £0.
A star jar that fills up
Every kind moment drops a gold star into your child's jar. Milestones set off a little celebration. Try it for Lily.
6 stars in Lily's jar
Each child picks an elf helper for their jar:
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Elf notes, never a naughty list
When things go wrong, jot an elf note just for you. When your child makes up for it, mark it as made up for. Nobody ends up on a naughty list.
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Photo star suggestions
Snap the tidy bedroom. The elves describe it in one line and suggest a star, and you decide. The photo itself is never kept.
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Bonus stars
Something extra special? Add up to 3 bonus stars to a nice moment, and the jar counts every one.
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Sleeps to Christmas
Santa's sleigh crosses the sky a little further every day. Count to Christmas Day, or to St Nicholas' Day or Three Kings' Day.
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Advent doors
A new door every day until Christmas Eve, with a joke or a fact from the elves behind it.
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Bedtime elf report
At the time you choose, the elves show your child today's stars. Sweet dreams!
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Nice List certificate
On Christmas Eve, a certificate with your child's name and star count, signed by Santa and ready to share.
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A voice note from Santa
Once your child has a few stars, Santa can record them a short message by name. Free, once per child each season.
Santa's call
And then, the phone rings.
Santa rings your phone and talks to you first. Then he asks for your child by name, and he already knows about their stars.
- Up to 6 minutes for each child, on every call
- Brothers and sisters take turns. Santa asks you to pass the phone.
- Santa speaks English, German, Spanish and Polish
- Call Santa now (8 am to 7:30 pm), or book a time
SantaHo ho ho! Is that Lily? Your mummy tells me you've been ever so kind. Did you really help clean the kitchen table after the painting went a bit wrong?
LilyYes! It was blue everywhere.
SantaBlue everywhere! The elves laughed so much. That's 23 stars in your jar, you know.
An example of how a call can go. Every call is different. Santa's voice is created by AI.
Christmas Eve
Then, on Christmas Eve, Santa takes off
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sleeps to Christmas
Santa's sleigh phone
Santa is out on his sleigh, so he leaves a message for your child. Play it together, or read his words if the sound is off.
Live calls with Santa end at midday on Christmas Eve, so he can deliver presents. They'll be back next Christmas.
For grown-ups
Safe by design, not by promise.
Santa is an AI voice. We tell you that up front, and we built every part of the call around your child's safety.
You always answer first
Santa rings your phone and talks to you before he speaks to your child.
No personal questions
Santa never asks for an address, school or surname, and never asks a child to keep a secret.
Calls aren't recorded
You can read the transcript after each call. It's deleted automatically after 30 days.
Purchases behind your PIN
Children can't buy anything or change settings. Grown-ups pay; children never do.
No ads, ever
No adverts, no trackers and nothing sold on. The magic is the whole point.
Photos are never kept
A photo becomes one sentence for the diary, then it's deleted. It's never shown to Santa or anyone else.
Delete everything, whenever you like
One button in Settings removes your account, every diary and every call summary.
Kind words only
Santa celebrates and encourages. He never threatens, and every child ends on the Nice List.
Checked after every call
Each call is reviewed automatically, and the summary tells you if anything needs a gentle chat.
- Built to the UK Children's Code
- No ads
- AI disclosed
Pricing
Free to start. One simple pass for Santa.
No subscription. Pay once, only if you want more time with Santa.
The diary
£0 no subscription
Star jar, elf notes, sleeps countdown, advent doors, bedtime report and certificate. Plus a free voice note from Santa for every child.
First Santa call
Free (2 min)
Once per family. Santa rings, you answer first, and your child gets 2 minutes with him.
Santa Pass
£14.99 until 30 November, then £19.99
- 20 Santa minutes, shared by all your children
- Up to 6 minutes for each child on a call
- Lasts 12 months
- One payment. It doesn't renew.
Top up any time
- 5 min £1.99
- 10 min £2.99
- 25 min £5.99
- 60 min £11.99
Calls with no measured length cost nothing. Prices in pounds, including VAT. Grown-ups buy in the app through the App Store or Google Play, behind your grown-ups PIN. Santa's voice is created by AI, and a grown-up always answers Santa's call first.
Share the magic
Bring a friend, get Santa minutes
Bring a friend
Share your code from the app. For every friend who buys a Santa Pass, you get 10 free minutes, and they get 5 too.
Send Santa minutes
Grandparents and friends will be able to give Santa minutes to another family.
Coming soonWhy we made Elf Diary
[FOUNDER NOTE]A short note from the founder goes here: why we built Elf Diary, what we hope it brings to your family's December, and how we think about children, safety and AI.
FAQ
Questions grown-ups ask
Is Santa a real person?
No. Santa is an AI voice made for Elf Diary. We say so in the app and here, so you can decide how to share the magic with your child. A grown-up always answers Santa's call first.
What if my child goes shy?
Santa is patient, does most of the talking and asks easy questions. If your child goes quiet, he says a kind goodbye. You can stay right next to them on speaker.
Can I listen in?
Yes. Put the call on speaker and stay with your child. Afterwards you can read the transcript in the app. It's deleted automatically after 30 days.
Can Santa talk to all my children?
Yes. Brothers and sisters take turns in the same call, each with their own stars and stories. Santa asks you to pass the phone. Each child can talk for up to 6 minutes, and your children share your Santa minutes.
Does Santa promise presents?
Only if you tell him to. You can add gift hints to Santa's brief. Otherwise he says the elves will see what they can do.
How do Santa minutes work?
Your first Santa call is free (2 min), once per family. A Santa Pass adds 20 minutes, shared by all your children, for 12 months. It's one payment and doesn't renew. Need more? Add 5, 10, 25 or 60 minutes. Calls with no measured length cost nothing.
Can I get a refund?
Purchases are made in the app through the App Store or Google Play, so refunds follow their process. If a call doesn't connect, it has no measured length and costs nothing.
Which languages does Santa speak?
English, German, Spanish and Polish. You choose the language for each child when you add them.
What happens to my email if I join the waiting list?
We use it for one email, when Elf Diary launches. It's kept in our own mailing system, never shared, and you can unsubscribe at any time.
What happens on Christmas Eve?
Live calls with Santa end at midday on Christmas Eve, so he can deliver presents. After that, your child can follow his sleigh on the Santa tracker and listen to the message Santa leaves on his sleigh phone.
More questions? Email [email protected].
Get Elf Diary
Be first on Santa's list
Elf Diary is coming soon to the App Store and Google Play. The nice-list diary is free. First Santa call free (2 min).
Coming soon to theApp Store
Coming soon toGoogle Play
Email me when it launches
Count the sleeps to Christmas together